Start in just 3 easy steps. We will work with you to define the most appropriate paramaters to translate your monitoring needs : keywords, languages and/or the countries to be covered, most relevant sources, depth of search, level of sorting and mining… Just ask us what you need !
1. Analyse and translate your monitoring needs
Our Internet monitoring experts analyze your needs and adapt the researches to the Internet language, particularly the social networks languages. We will work with you to define the most appropriate and intelligent keywords during your search setup to ensure nothing will be missed while eliminating the maximum amount of Internet “noise.”
2. Specify your objectives
We will work with you to define the most appropriate paramaters:
The most relevant sources
- Réseaux sociaux
Depth of search
- A package of standard sources or a package defined by you
- A package we define with you to determine the relevant data sources for each selected Internet categorys.
The languages and/or the countries to be covered
We follow the majority of the languages available on the Internet.
The level of sorting and mining
- Automatic sorting with human intelligence review.
- Sorting and data mining: indication of tags, categories, global tone of each notice, as well as tones chosen by you (for example: lines of communication, product characteristics, competencies, etc.)…
Our solutions are flexible and will evolve to meet your needs and your challenges. Following the depth of researches you ask for, the types of sources and the level of automatic sorting/ human review or human data mining, we propose different levels of services:
- Tweet-Observer : Follows Twitter.
- Social-Observer : Tweet-Observer + Facebook, Youtube, Dailymotion, Flick’R, Pinterest…
- Data-Observer Bronze : Social-Observer + automatic follow-up and human intelligence review of news and logs in the majority of the languages available on the Internet (automatic translator tool)
- Data-Observer Silver : Follows all specified Internet categories with human intelligence review, including social media platforms, forums, consumer blogs and online comments on press articles
- Data-Observer Gold : Data-Observer Silver with human data mining according to the standards you request (les données collectées sont lues, taguées et catégorisés par nos experts suivant un système de traits d’image, thématiques ou caractéristiques produits défini avec vous).
- Data-Observer Platinium : A customized offer with tools and software created to meet the unique needs of each and every client (specific requests for the platform, reports and surveys, listing of most influential blog writers in a specific sector, creation of a “Crisis Database” to track the e-reputation of brands, competitors, companies, creation of a dedicated online research engine…).
- Option “ Crisis Detection ” – Option “ Crisis Management ”
|Facebook, Google+…||Youtube, Dailymotion…||Blog||News||Forum, discussions*||Human data mining**||Customized tools***|
* Forum, consumer blogs and online comments on press articles.
** Human data mining according to the standards you request.
*** Customized offer with tools and software created to meet the unique needs of each and every client (specific requests for the platform, reports and surveys, listing of most influential blog writers in a specific sector, creation of a “Crisis Database” to track the e-reputation of brands, competitors, companies, creation of a dedicated online research engine…).
3. Customize delivery and display results
- Real time monitoring back office platform :
- define filters (per types of sources, per keywords, par categories, tones, authors, ranks…),
- define ranking systems (importance and influence of sources, influence of social networks authors),
- define charts, graphs, exports tools.
- Daily web review in newsletter or online magazine format.
- Text/email Alert.
- Reports, synthesis delivery.